Client
FairPrice Group
The Project
We have reimagined the digital presence of Kopitiam, transforming a household heritage brand into a vibrant, user-centric platform. The redesign captures the energy of Singapore’s food culture through a bold, modern aesthetic that prioritises visual storytelling. From menu offerings to brand history, every element is housed in a fluid layout designed to engage a diverse audience across all devices.
A key focus of this revamp was the introduction of an intuitive Outlet Locator, bridging the gap between digital discovery and physical dining. This feature allows users to seamlessly find their nearest Kopitiam, ensuring the brand remains accessible and at the heart of the community.
Behind the scenes, we implemented a robust, scalable CMS, empowering the Kopitiam team to manage dynamic promotions and outlet updates with total autonomy. The result is a sophisticated, future-ready digital experience that reinforces Kopitiam’s position as a trusted and innovative leader in the F&B landscape.
Type
Commerce & Retail
Year
2026
Services
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